Are You Making These 6 Website Mistakes? Consider an Audit We probably don’t need to tell you that a website is a crucial part of your business. But there is a difference between a website and an effective website. Often when we audit...
How to Create Facebook Posts That Command Attention Of brands that use social media, 95.8% of social media marketers believe Facebook produces the best ROI. Here are ways to ensure your posts are actually effective. Facebook users are accustomed to...
10 Common UX Myths UX Design stands for User Experience Design and is the process of designing products that are delightful for users to interact with and easy to use. We’re addressing 10 common UX...
6 Reasons Your Business Needs a Blog Do you want to substantially increase traffic to your website to boost the number of leads & conversions? It is as easy as B-L-O-G. We've often seen blogging overlooked as a lead...
With 2285 lawsuits in 2018, is your website ADA compliant? In 2017, there were 814 Americans with Disabilities Act (ADA) web accessibility-related lawsuits filed. Fast forward to 2018, and this number surged to 2,285 lawsuits, marking an astonishing 181%...
Increase E-commerce Sales with Nosto’s Content Personalization Are you looking to enhance your online retail experience by tailoring it to the unique preferences of your website visitors? Meet Nosto, the world's foremost AI-powered personalization...
Smarter Email with SharpSpring Marketing automation was designed to create shortcuts for your marketing team without shortchanging your results, saving your business time & money and skyrocketing...
Influencers Influence, Followers Follow The difference between direct marketing and influencer marketing is simply that, influence.
5 “Must Do” Items to Enhance Your Marketing Because mobile has become increasingly effervescent in today’s world, companies like Google and Facebook have started affecting your search placements based on the mobile friendliness of...
Retargeting: Never Lose Sight Of Your Website Visitor Often people focus all their money and effort on driving traffic to their website. But what happens after they leave? Does your relationship end? It shouldn't. ROI can be maximized by staying...
Quality Websites Need Quality Typography What is a font? What is a typeface? Are these words interchangeable? If you don’t know the answer to these questions, this one is for you. If you ever question how important typography is to...
Web Development Meets Web Analytics: The Knowledge Gap Beyond the many challenges of developing a website from start to finish, companies that choose to develop their website in-house also face challenges when it comes to the marketing aspect of their...
Responsive Design: It's More Than Just Design Responsive web design enables a website's layout to change based on the screen size/resolution of the device it is displayed on. A website should respond to screens of all types and sizes,...
A/B Testing: Getting the Most out of Your Site If you could have one superpower, would it be mind reading? Humans are unpredictable by nature and their behavior is far from consistent. This comes as a big problem to digital marketers and...
Google’s SEO Best Practices: A Starter Guide There are hundreds of minor changes that can be made to a website in order to increase its search engine optimization, or SEO for short. When simplified, each SEO consideration can be reduced to...