December 06, 2023 AI

AI-Powered Design Inspiration & Ideation

When designing a logo or developing a new brand identity, one of the starting places is to search for design inspiration. There are dozens of great tools and websites to browse for design ideas and direction. Websites like Pinterest and Dribbble are great for seeing creative work to take inspiration from, but you may need help finding items relevant to the business, industry, or brand you are designing for.

Enter: AI-Powered Design Generation

With AI-powered design becoming more advanced by the day, now is a great time to start to leverage artificial intelligence to kick-start design concepts for you.

One tool to check out is design.com. Their website greets you with a prompt for the name of your business, and from there, it can begin generating logo concepts for you. 

From the logo creator page, we can add keywords and apply logo style and color filters to refine our search further.

And it’s as simple as that. The website generated 9,600 logo concepts that we can now browse through.

Testing AI Logo Designs

Playing around with a fictional business, “LoremYolk” I gave the tool a handful of keywords to work with: “Egg, breakfast, chicken.”

Here are some of the logo concepts it generated. You can view the search prompt with this link.

Logo image credits: design.com.

LoremYolk logo concept #1: Chicken & Egg
LoremYolk logo concept #2: Egg
LoremYolk logo concept #3: Chicken & Egg
LoremYolk logo concept #4: Egg & Camera

Our Thoughts on AI-Design

Design-savvy users can utilize AI-powered design to take inspiration from. Within a few minutes, you can view hundreds of design concepts and use them as inspiration in different design directions you can take.

Designers can even encourage clients to utilize a tool like design.com to narrow their design aesthetics and preferences.

For users who don’t have the tools, programs, and skills to create a logo themselves, an AI-created design can help them create a logo. 

Image Credit: Adobe Firefly

That's bananas!