The Art of Retargeting: How it works and Why You Should Retarget Ever wonder why those shoes you’ve been eyeing for the last couple of days keep popping up as advertisements on various websites you go to? There’s a simple concept for that,...
10 Tips to Design Your Website for Lead Generation Like most businesses, your website is probably the number one source of leads for your business online. Here are 10 tips to help you design your website for lead generation to help you boost your...
10 Ways to Incorporate Direct Response Marketing with Print Media Direct response marketing is all about getting a customer to respond to that call to action. Check out these 10 tips for upping your direct response game with printed materials.
How to Turn Social Media Fans Into New Customers We know that endlessly trying to accumulate followers or friends doesn't work, and we know that you'll never find success just by broadcasting your latest special, deal or sale. In order...
Tips for Writing Effective Newsletters In the fast-paced world of email communication, achieving clarity and conciseness is paramount. This article explores key strategies to ensure your newsletters are not only clear and focused but...
Getting The Conversion There are numerous books and articles available on increasing conversions, which encompass various aspects such as color choices, tone, and paid advertising. However, at times, all you really need...
Why Should You Have a Newsletter? It's a lot easier and more cost effective to grow your business through increasing revenue and referrals from existing customers than seeking new customers. So if you're struggling to...
5 Tips to Effective Online Marketing We're in the web business, so you guessed it, our marketing strategies tend to be online tactics. Below, you'll find 5 tips and strategies we use.
Using Your Blog to Boost SEO We've already talked about the importance of keeping up with your blogging. Creating fresh content is a great way to boost your SEO, but did you know you can do more to that fresh content to...
Enticing Your Followers with Fresh Content: A How To Guide We've already touched on the importance of blogging and posting articles to enhance your website's search engine optimization (SEO). But the question remains, how can you consistently...
What Can Website Templates Do For You? If you’re a small business, chances are you’re interested in getting a website up and running for your business, but you’re not really looking forward to dishing over lots of...
Beyond Facebook and Twitter, Get "In" with Social Media Recently we have been spending more time on LinkedIn trying to better maximize 10 Pound Gorilla's Social Media presence. For those of you who only do Facebook and Twitter, its time to look...